Vans Campaign - What's Wrong With This Picture?
Vans have been associated with skate culture for as long as they have been around. Skateboarders have always had the stereotype of being troublemakers of society. Our campaign takes those stereotypes to the extreme. On first look, our campaign shows skaters getting into trouble but after looking closer, you see "what's wrong" is that the skaters aren't wearing Vans Pro Classics. ​​​​​​​
Art Director